One Free Run, One Free World (Hyundai Run for a Cause 2011)

They say nothing in life is free anymore, but the organizers of the Hyundai Fun Run beg to differ. With all the races out there, and a lot of organizations and brands joining in the bandwagon, it doesn't take a genius to realize that there's money to be made in the running boom. So when you chance upon a cheap, or in this case, a more unbelievable FREE registration fee, the first thing you'll wonder about is "What's the catch"? And they're giving away a singlet, plus there's a racing chip too! So, yeah, there must be a catch there somewhere... A well organized race, the Hyundai Run for a Cause 5K and 10K race is their company's version of a CSR (Corporate Social Responsibility), supporting (4) major causes:

1. GAWAD KALINGA CENTER for Social Innovation – whereby Hyundai will forward its advocacy of PRO-People Empowerment, particularly of the youth, to become the new forerunners of economic progress and development through entrepreneurial dynamism.

2. ST. SCHOLASTICA'S PRIORY – In recognition of Sr. Mary John Mananzan as One of the Top 100 Most Inspiring People in the World by Women Deliver, the leading global advocate fighting for women’s rights and maternal health, Hyundai has forged into a partnership with the Institute of Women’s Studies of the St. Scholastica’s Priory to propagate its PRO-Health and Well-Being advocacy.

3. HABITAT FOR HUMANITY – This alliance will bring to fruition the Hyundai mission to provide decent homes for the marginalized sector of the society, encapsulated in its PRO-Poor advocacy. Beyond providing the structure, Hyundai aims to build new homes in a nurturing and thriving environment to ensure the sustainability of the Filipino families.

4. HARIBON FOUNDATION – whereby Hyundai will hope to realize its vision for a thriving and sustainable world “where cars, people, and the planet coexist as one dynamic system” embodied in the green slogan of its PRO-Environment campaign, Together We Can for a Green Tomorrow.

So, how does this work, how were they able to help when there were no portions of the registration fees to be donated at all? Did Hyundai pledge to donate a peso for every person who ran? The way I see it, with around 25,000 runners who participated, that's 25,ooo people they managed to make aware of their (4) causes. And since Hyundi has done its part in educating the masses, it's now up to us to do something about it. So, to those who ran in the Hyundai Run for a Cause (free) fun run, what were YOU running for?

{Just 1 out of the 25K+ runners at the Hyundai Run.}

{Running for a cleaner environment.}

{Ran for a Cause}

{Ran into my mom... =) Support!} {Rediscovered: Luneta Park's Running Path}